Reply To: Local- Is It the norm?

[Glendadrumnc]

To you, Lise, I have a question about Google AdWords the same as Google Ads? I looked it up by searching Google AdWords and it showed me how to get started advertising with Google Ads. It starts out with a $500 for the first 60 days to unlock the credit. That sounds expensive. I’m ignorant as to this Google AdWords thing you’re talking about. Even the meta tags and key words, I know that’s using the SEO, and I guess I’ll need to get in contact with my webhost to discuss that.
To you, Sherry and even Lise as it regards your particular delivery situation, both of you being in big wide spread cities, I can imagine that this would be a big issue for you both. I think this is indicative of the “locale” that we’re each in as well as “local”. I started to start another topic about “locale”, because of the obvious impact on each of our businesses. As the saying goes, location, location, location. That makes each of our cost challenges different. For me, I have a local delivery set at $15 for up to 15 miles on my website if they don’t call instead of ordering online. Most times that takes care of where I would go, but even in my rural county I could go up to 25-30 miles one way. So yes, delivery fees can be a significant issue to deal with and then like you said, Sherry, even finding someone to do it. How about Door Dash? They have solicited my business and that wouldn’t work for me. People want their product/meal ASAP, so I couldn’t deal with that, but they may have an option for giving a certain amount of lead time for something like a gift basket.